Our dry food is the only pet food sourced from RSPCA Assured farms
We make the only dry pet food sourced from RSPCA Assured farms and we want to encourage people who share our values to think about how their pets’ food is farmed, as well as their own.
Every pack of McAdams baked complete sold in the UK will raise funds to support the RSPCA’s vital work. We have pledged a minimum of £80,000 to the RSPCA in the first year of our partnership.
*The RSPCA name and logo are trademarks of the RSPCA used by McAdams Pet Food Limited under licence from RSPCA Trading Ltd. RSPCA Trading Ltd pays all its taxable profits to the RSPCA. McAdams Pet Food has guaranteed a minimum of £80,000 for the charity in the first year of this promotion, starting from 3 October 2022. The RSPCA helps animals in England and Wales. Registered Charity no. 219099. © RSPCA 2022.
The finest ingredients baked into the perfect bites
Our premium oven baked recipe in a tasty kibble, the perfect crunch for medium sized breeds. Grain-free and meat meal free complete diet, made with fresh sustainably sourced ingredients.
Our kibble is baked in warm air ovens creating a unique biscuit unsurpassed in flavour and goodness. Perfect for dogs with digestive issues, allergies and fussy eaters.
One whole free range chicken in every kilogram of our food
When most other dry foods claim to use ‘fresh chicken’, they’re often using stripped carcass, a by-product from the human food chain. They usually add ‘chicken meal’, a processed powdered ingredient that’s not fit for human consumption, and label it as ‘dried chicken’.
We only use whole free range chickens in our recipes, so your pet gets all the best meat cuts. Our birds are reared on free range farms to the highest welfare standards. Find out more about our chickens here.
Other brands use chicken carcass and meat meal to make their food
All McAdams foods are 100% fresh meat, we never use any powdered meat meals which are low grade and not fit for human consumption. You will see meat meals labelled as dried chicken or lamb, or dehydrated or air-dried meats on Ingredient Lists.
Sustainably grown vegetables full of vitamins and antioxidants
Using carefully selected ingredients for their nutritious benefits, locally grown and sustainably sourced where possible. Full of natural fibre, vitamins and minerals to ensure your pets immune system is thriving.
Not only is our recipe full of nutritional benefits but also taste, so that even the fussiest of dogs can’t resist.
Whole British Free Range Chicken (50%), Sweet Potato (23%), Tapioca, Pea Protein, Chicken Fat, Yeast, Vitamins and Minerals, Chicken Stock, Vegetable Fibre, Lentils, Salmon Oil, Cellulose, Prebiotics (FOS (0.15%), MOS (0.15%)), Marigold, Yucca Extract, Hand Cut Irish Seaweed (0.03%), Dried Orange, New Zealand Green Lipped Mussel (0.01%), Camomile, Carrot (0.01%), Cranberries (0.01%), Rosemary, Spinach, Tomatoes, Lavender.
Crude Protein 20.0%, Crude Fat 13.5%, Crude Fibre 3.5%, Crude Ash 8.5%, Omega 6 2.7%, Omega 3 0.4%, Calcium 1.2%, Phosphorus 0.6%. Energy kcal/100g 361.5kcal.
Vitamins: Vitamin A 14,500IU, Vitamin D3 2,000IU, Vitamin E 100IU. Trace Elements: Zinc (Zinc Sulphate Monohydrate) 50mg, Iron (Iron (II) Sulphate Monohydrate) 50mg, Manganese (Manganous Sulphate Monohydrate) 35mg, Copper (Copper (II) Sulphate Monohydrate) 15mg, Iodine (Calcium Iodate Anhydrous) 0.96mg, Selenium (Sodium Selenite) 0.29mg.
Daily Feeding Guidelines:
Just like people, all dogs are different and have different dietary needs depending on their metabolism and activity level. Please use the quantities below as a guide, and adjust your dog’s meal size accordingly if you feel that your dog is either losing or gaining weight. Most dogs prefer their daily amount to be split between two meals.
You May Be Interested In