Our dry food is the only pet food sourced from RSPCA Assured farms
We make the only dry pet food sourced from RSPCA Assured farms and we want to encourage people who share our values to think about how their pets’ food is farmed, as well as their own.
Every pack of McAdams baked complete sold in the UK will raise funds to support the RSPCA’s vital work. We have pledged a minimum of £80,000 to the RSPCA in the first year of our partnership.
*The RSPCA name and logo are trademarks of the RSPCA used by McAdams Pet Food Limited under licence from RSPCA Trading Ltd. RSPCA Trading Ltd pays all its taxable profits to the RSPCA. McAdams Pet Food has guaranteed a minimum of £80,000 for the charity in the first year of this promotion, starting from 3 October 2022. The RSPCA helps animals in England and Wales. Registered Charity no. 219099. © RSPCA 2022.
A low fat recipe with an extra helping of joint care
Our premium oven baked kibble, nutritionally balanced to your support senior dogs. With 37% less fat than our adult recipe, suitable for dogs needing a calorie controlled diet. A grain-free and meat meal free complete diet, made with fresh sustainably sourced ingredients.
Our kibble is baked in warm air ovens creating a unique biscuit unsurpassed in flavour and goodness. With natural prebiotics to soothe senior tummies, an extra dose of chondroitin and glucosamine for improved joint health.
One whole free range chicken in every kilogram of our food
When most other dry foods claim to use ‘fresh chicken’, they’re often using stripped carcass, a by-product from the human food chain. They usually add ‘chicken meal’, a processed powdered ingredient that’s not fit for human consumption, and label it as ‘dried chicken’.
We only use whole free range chickens in our recipes, so your pet gets all the best meat cuts. Our birds are reared on free range farms to the highest welfare standards. Find out more about our chickens here.
Other brands use chicken carcass and meat meal to make their food
All McAdams foods are 100% fresh meat, we never use any powdered meat meals which are low grade and not fit for human consumption. You will see meat meals labelled as dried chicken or lamb, or dehydrated or air-dried meats on Ingredient Lists.
Green-lipped mussel for enhanced joint care
Native to the coastal waters of New Zealand, green lipped mussels are one of nature’s best kept secrets. They are a fantastic source of glucosamine, chondroitin and marine lipids, all of which have been proven to support healthy joints.
If you’re curious why it’s called ‘green-lipped’, it’s because it has a lovely emerald-green tinge on the edge of its shell.
Whole British Free Range Chicken (50%), Sweet Potato (26%), Tapioca, Pea Protein, Yeast, Chicken Stock, Vegetable Fibre, Vitamins and Minerals, Lentils, Chicken Fat, Salmon Oil, Cellulose, Joint Care Pack (Glucosamine 2,000mg/kg, MSM 2,000mg/kg, Chondroitin Sulphate 1,5OOmg/kg), Prebiotics (FOS (0.15%), MOS (0.15%)), Marigold, Yucca Extract, Hand Cut Irish Seaweed (0.03%), Dried Orange, New Zealand Green Lipped Mussel (0.02%), Camomile, Carrot (0.01%), Cranberries (0.01%), Rosemary, Spinach, Tomatoes, Lavender.
Crude Protein 19.5%, Crude Fat 8.0%, Crude Fibre 4.0%, Crude Ash 8.0%, Omega 6 1.9%, Omega 3 0.3%, Calcium 0.7%, Phosphorus 0.5%. Energy kcal/100g 341.5kcal.
Vitamin A 14,000IU, Vitamin D3 2,000IU, Vitamin E 1OOIU, L-Carnitine 100mg, Zinc (Zinc Sulphate Monohydrate) 83mg, Iron (Iron (II) Sulphate Monohydrate) 50mg, Manganese (Manganous Sulphate Monohydrate) 35mg, Copper (Copper (II) Sulphate Monohydrate) 15mg, Iodine (Calcium Iodate Anhydrous) 0.96mg, Selenium (Sodium Selenite) 0.29mg. Preserved with natural antioxidants (mixed tocopherols).
Daily Feeding Guidelines:
Just like people, all dogs are different and have different dietary needs depending on their metabolism and activity level. Please use the quantities below as a guide, and adjust your dog’s meal size accordingly if you feel that your dog is either losing or gaining weight. Most dogs prefer their daily amount to be split between two meals.
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